Schlüter Systems

The PLAYMOBIL special set #72041 was developed on behalf of Schlüter Systems, the internationally leading specialist for innovative tile installation solutions. This exclusive PLAYMOBIL set celebrates a major company anniversary: 50 years of the “Schlüter-Schiene,” the iconic product that marked the beginning of the family-owned company’s success story.

The set combines technical precision, a strong sense of brand identity, and the unmistakable PLAYMOBIL charm – a blend that appeals to collectors as well as professionals in the construction and tiling industry. Available exclusively through Schlüter Systems, it has become a sought-after collector’s item with a strong brand connection.

At the heart of the set is a meticulously crafted Schlüter technician, equipped with characteristic orange workwear featuring logo print and matching tools. The figure is complemented by authentic tiling accessories and industry-inspired elements. This combination transforms the set into a distinctive miniature brand ambassador.

As with all PLAYMOBIL special productions, the set was created on behalf of one of our B2B partners. The result is a carefully designed miniature world that reflects the values and brand identity of Schlüter Systems while also serving as a premium collector’s piece.

Whether used as a business gift, an exclusive trade fair giveaway, or a special employee highlight, special PLAYMOBIL set #72041 is a compelling example of how companies can bring their brand experience to life in a creative, emotional, and playful way.