PLAYMOBIL

SPECIAL

EDITION

b2b playmobil

Gänseliesel

#72004

Inspiration & Background

The PLAYMOBIL special figure “Göttingen Gänseliesel” (item number #72004) was commissioned by Göttingen Marketing GmbH and released in time for the 125th anniversary of the famous landmark. This strictly limited edition is available exclusively at the Göttingen Tourist Information and selected retailers in the city.

Known as “the most kissed girl in the world,” the Göttingen Gänseliesel has enjoyed cult status for more than a century. With great attention to detail, this beloved monument has been recreated for the first time in a PLAYMOBIL miniature format. Accompanied by her geese, the figure is a charming representation of the historic fountain that delights both collectors and fans of Göttingen.

Each set includes a leaflet providing background information on the history of the Gänseliesel and the city of Göttingen — a valuable extra for collectors and visitors alike.

Thanks to its strong local significance, high collector appeal, and custom‑designed character, the figure is an ideal example of how PLAYMOBIL transforms unique city, cultural, or brand icons into high‑quality special editions. An inspiring model for regions and cities wishing to bring their own story to life in the PLAYMOBIL format.

CLIENT

Göttingen Marketing GmbH

SEGMENT

Tourism

DATE

06/2024 – 03/2026

TRANSFORMING BRAND STORIES INTO BESPOKE PLAYMOBIL EXPERIENCES THAT INSPIRE AND CONNECT

NEXT PROJECT

Bistum Würzburg

#72277

DESIGNING A BETTER WORLD TODAY